Social Media Specialist - Doha, دولة قطر - Loft A
منذ أسبوع
وصف
Responsibilities:
- Develop and execute social media strategies to increase brand awareness, engagement, and traffic across various platforms including but not limited to Facebook, Instagram, LinkedIn, and TikTok.
- Create compelling and visually appealing content for social media posts, including graphics, videos, and written copy.
- Monitor social media channels for trends, news, and conversations relevant to our industry and brand, and capitalize on opportunities for engagement.
- Engage with followers and respond to comments, messages, and inquiries in a timely and professional manner.
- Collaborate with crossfunctional teams to ensure alignment of social media efforts with overall marketing objectives.
- Plan and execute social media campaigns, contests, and promotions to drive user participation and brand visibility.
- Monitor and analyze social media performance metrics using tools like Google Analytics, Sprout Social, or Hootsuite, and provide regular reports with insights and recommendations for improvement.
- Stay uptodate with social media trends, best practices, and platform updates, and recommend new strategies and tactics to enhance our social media presence.
Requirements:
- Bachelor's degree in marketing, Communications, Journalism, or related field.
- Proven experience (2+ years) working in social media management.
- Strong understanding of social media platforms, their respective audiences, and best practices for engagement and growth.
- Excellent written and verbal communication skills, with the ability to craft compelling and concise copies.
- Proficiency in graphic design tools such as Adobe Photoshop, Canva, or Illustrator for creating social media assets.
- Experience with social media analytics tools and the ability to interpret data to drive strategic decisions.
- Creative thinking and the ability to generate innovative ideas for content and campaigns.
- Strong organizational skills and the ability to manage multiple projects simultaneously in a fastpaced environment.
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