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Dukhān

    Brand Marketing Specialist - Dukhan, دولة قطر - QATAR Airways

    QATAR Airways
    QATAR Airways Dukhan, دولة قطر

    منذ أسبوع

    Qatar Airways background
    وصف
    Ensure that materials are delivered in all languages correctly so that the brand is well represented in all markets
    • Work closely with the Commercial Marketing team and Regional Marketing Managers to ensure consistency and quality of brand communications in the regions.
    • Monitor the quality of materials used at Events and trade exhibitions to ensure that the brand integrity is maintained.
    • To maintain the oneworld alliance brand compliance across all customer touch points.
    - Contribute to the creation of communication content internally for advertising and marketing communication which includes developing print advertisements, radio and TV commercial scripts and other marketing literature - Write project briefs for external vendors such as advertising agencies, audio/video production companies and photographers and oversee the creation, development and production of advertising and marketing communication materials - Quality assurance of content produced which includes proofreading and checking written as well as other forms of content for clarity and to ensure compliance to prescribed brand communications guidelines - Interpret and understand business and marketing objectives and effectively communicate the objectives in written form - Evaluate copy and visual content received from advertising agencies and other external sources - Develop creative concepts working with agencies and the in-house creative team of designers and copywriters in the Creative services business unit within the Marketing department - Research, analyze and interpret data from various sources including online to develop original and compelling brand communication materials
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