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    Senior Digital Marketing Specialist - Doha, دولة قطر - OVERCOMERS CONT. TRADING & HOSPITALITY W.L.L

    OVERCOMERS CONT. TRADING & HOSPITALITY W.L.L
    OVERCOMERS CONT. TRADING & HOSPITALITY W.L.L Doha, دولة قطر

    منذ أسبوع

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    Key Requirements:

    As aSenior Digital Marketing Specialist at MessageFlow (Vercom Group),you will play a crucial role in enhancing our digital presence andcontributing to our sales growth.


    Here are the key responsibilitiesyou'll undertake:

    Digital-First MarketingStrategy:
    Create, design, and implement a regional digital-firstmarketing strategy to support and drive sales goals generated frommarketing efforts.

    Collaboration with Sales Team:

    Maintain regular communication with the sales team to ensurealignment on marketing programs and performance metrics, fosteringa strong synergy between the departments.


    DigitalMarketing Campaigns:
    Assist in creating, localizing, and executingdigital marketing campaigns across various platforms, includingsocial media, email marketing, and display advertising.

    Audience Targeting:

    Work with the marketing automation platform andinternal resources to segment and target audiences effectively,maximizing the impact of our marketing efforts.


    • Account-Based Marketing (ABM): Collaborate with the pre andpost-sales teams to create highly tailored account-based marketingexperiences for our Enterprise accounts, enhancing customerrelationships and retention.

    Demand Generation:

    Contribute to the creation and implementation of demand generationcampaigns to generate leads and drive pipeline growth, ensuring asteady influx of potential customers.


    ContentCollaboration:

    Collaborate with content creators to developcompelling marketing materials, including whitepapers, casestudies, and blog posts, to engage our target audience.


    Lead Management:
    Monitor lead quality and collaborate with thesales team to ensure a smooth lead handoff, optimizing theconversion process


    Required Skills and Qualifications:
    To excel inthis role, you'll need the following skills andqualifications:

    Fluency in English:
    Exceptional grammarand writing skills are a must for effective communication.

    Marketing Experience: 2 to 3 years of prior marketingexperience, preferably in a B2B SaaS or technology company, will behighly regarded.


    Tool Proficiency:
    Proficiency in usingmarketing tools and platforms to execute campaigns and analyzeresults effectively.

    Detail-Oriented:
    Strong attentionto detail and organizational skills, coupled with creativity andproject management abilities, are essential.

    Collaborative Mindset:
    Ability to work collaboratively in afast-paced, dynamic environment, ensuring alignment withcross-functional teams.

    Digital Marketing Expertise:
    Experience in building digital marketing campaigns is a significantadvantage.
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